英语翻译为研究顾客满意视角的建筑装修企业的服务整合营销问题,分析了选题的研究背景、研究问题的提出和研究意义等.该选题综合

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  • For the customer satisfaction the Angle of view of architectural decoration enterprise services of integrated marketing, the paper analyzes the research background, research topic selection of the problem put forward and the research significance and so on. The topic selection comprehensive service marketing theory, integrated marketing theory and customer satisfaction theory and other related marketing theory, gripping A decorate A company to industry characteristics, industry status, enterprise market segmentation and customer object characteristics, is how better to provide integrated, systematic and whole process of architectural decoration service on the research. Use of statistical analysis and empirical analysis and other methods of questionnaire data collection and analysis, that the relevant customer satisfaction influence factors and confirm the hypothesis model. Finally, based on A company, combining with the current situation of the influence factors for customer satisfaction